
Video Micro-Packs - the new way to keep YOUR products at the forefront of salespeople's minds.
In a world of ever tightening margins and tougher competition, how can you be sure that your sales teams and partners have the information they need to sell YOUR products ahead of the competition, consistently and reliably? How do you maximise the impact of your marketing campaigns and the time of your key presenters and experts.
Video Micro-Packs are designed to help you do just this. They deliver your key messages in a concise and memorable way. And being wrapped up into a compact TV web interface, they are perfect to send over the Internet, via email, or even on a Flash drive as an enhanced calling card to leave at presentations.
What can they be used for?
Video Micro-Packs are ideally suited to situations where you have large and distributed salesforces and where it is vital that they have consistent, accurate and up to date information. For example: -
- You are releasing a new product and want to keep your sales teams up to date with all the key information
- You have key presenters who can't physically give face to face training to their distributed sales partners
- You are new to a market, and want to raise your brand and profile in a memorable way
What kind of programmes go into Video Micro-Packs?
Video Micro-Packs are ideally suited to addressing the three key messages about your products - What, Why and How, for example: -
- What are our products, what do you need to know about them, what is different about our company?
- Why should you sell our products, why should your clients buy them, why should you work with us?
- How do our products work, how do you sell them and how do you differentiate us from our competitors?
How does it work?
The process for developing Video Micro-Packs is based around our three step approach to successful video production:
- Create your presentations - they may be anything from straightforward pieces to camera to interviews with sales experts - and don't forget we have in-house script writers to help you make your scripts perfect for video.
- Deploy: You come into our state-of-the-art studio to film your presentations. Remember we can supply our own professional presenters if you are not comfortable presenting yourself, or we can provide in-studio presentation training to make sure you deliver your message to perfection
- Promote: After editing the programmes and getting your final sign-off, we package them together into a branded web interface, hosted on our own dedicated servers and utilising our Intelligent Video system. All that's left is to promote them, which you can do yourselves or via our own online email campaign management system. Once this is done, we give you a link to view up-to-the-minute Management Information on the success of your Video Micro-Packs!
How much do Video Micro-Packs cost?
Please refer to our pricing guide
FAQs
Can we use our own video content that we have filmed previously?
Yes you can. At Multichannel TV we encourage you to make use of any existing video material. It must, however, be in original digital format so that we can optimise it to our interface. Note however that using existing content will not change the cost of the Video Micro-Packs and will be treated as a standard video presentation.
Can we have more than three programmes?
Yes you can, you can either film more programmes - prices will be as per our standard pricing guide - or alternatively you can supply your own existing footage, following the same criteria as above.
Can you supply us with presenters?
Yes we have our own team of experienced, professional presenters that you may use.
Can you provide us with management information on who have watched the programmes?
As standard we provide you with a web-based MI reporting system, which will give you real time statistics on when your programme is being watched, for how long, and from where.
Can you supply us with branded Flash USB drives?
Yes we can. Prices are dependent on quantities required.
Do we have to make the kind of presentations you recommend?
No, you can come up with your own ideas as well, and we will be more than happy to use them if they are feasible. Note that these will be costed on an ad hoc basis, although if you follow our pricing guide this should give you a good indication of how much they would cost to make.





